SHARE Omaha acquires Share Good – a high-tech advantage for new philanthropy
SHARE Omaha announces the acquisition of Share Good LLC, a branded community engagement platform powered by web-based technology. It connects new donors and volunteers to nonprofit causes for communitywide impact on quality of life.
-- The acquisition of Share Good LLC by SHARE Omaha
moves its proprietary community engagement software into the future of approachable philanthropy. Marjorie Maas, executive director of SHARE Omaha, sees growing demand nationwide to make giving easy and accessible. “Communities and nonprofit organizations using this platform can immediately become more inclusive. We are excited to bring Share Good to Omaha’s Silicon Prairie to push the boundaries of innovative community engagement. It is a natural fit for the amazing tech culture here,” said Maas.
Share Good founder, Kelly Brooks, turned her dream of a community engagement platform into a powerful tool that simplifies charitable giving to nonprofits - a single destination to donate, volunteer, shop wish lists or attend events. Brooks says the sale to SHARE Omaha is a natural next step for the organization. “I am proud of what we have built and excited to pass the baton. The SHARE Omaha team is laser focused on the Share Good vision as well as its sustainability and growth. They can count on me for support in any way possible,” said Brooks.
Share Good to SHARE Omaha Timeline
- 2012: The launch of SHARE Charlotte transformed the Charlotte, North Carolina community and united nonprofits with campaigns, events, and seasonal giving. At the same time, the initiative became an early test model for improving the overall user experience.
- 2018: With strong momentum from SHARE Charlotte, Brooks created Share Good to scale nationally as a proven platform for community engagement. Years of collaboration with local nonprofits resulted in steady and well-tested platform enhancements.
- 2019: SHARE Omaha comes on board. Within a year, the number of local nonprofit partners in the Omaha-Council Bluffs metropolitan area nearly tripled, while the initiative successfully extended seasonal giving year-round.
- 2020: SHARE Cape Fear in Wilmington, North Carolina is a community collaborative of the New Hanover Disaster Coalition, Cape Fear Collective and United Way Cape Fear Area. The initiative launched this year to meet urgent needs related to disaster response and hurricane preparedness.
The Share Good tool activates the giving landscape. Without preference for size or cause, nonprofits gain from customized, hyper-local giving. Thus far, Share Good locations not only engage new donors, an average four out of five nonprofit volunteers make commitments for the first time. The SHARE Omaha team looks forward to collaborating with additional new communities.
About SHARE Omaha
SHARE Omaha is a nonprofit community initiative offering opportunities to do good across the eight-county Omaha-Council Bluffs metropolitan area since January 2019. A robust web-based platform makes giving easy by connecting generous people to more than 400 nonprofit partners dedicated to the greatest needs in their communities. The Share Good platform is owned and managed by SHARE Omaha, a Nebraska nonprofit corporation.
Explore Share Good
To learn more about how Share Good technology benefits local nonprofits, metropolitan areas, and community collaboratives, connect with Executive Director Marjorie Maas