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Giving Tuesday reveals growing power of doing good metro-wide

Written by Katie Fourney    on December 10, 2019    in

Local nonprofits win new support in “Do Good” takeover powered by SHARE Omaha


Giving Tuesday 2019, powered by SHARE Omaha, turned out to be a memorable day for local nonprofits in Omaha and Council Bluffs. Organizer Marjorie Maas said results from the first-ever “do good takeover” tell a promising story.
 
Opportunities to hear about Giving Tuesday multiplied, from a few hundred thousand in 2018 to upwards of seven million this year, according to media and advertising metrics tracked by Universal Information Services. 15-second commercials and some 200 SHARE Omaha members invited everyone in the Omaha-Council Bluffs metro area to do some good and be part of Giving Tuesday. The global generosity movement now inspires over 200 community campaigns nationwide.